Molly Melching, founder of the non-profit group, Tostan, says her community-based program of education and training has helped reduce the practice in more than 6,000 communities in eight African countries.
Molly Melching says Tostan has been successful in changing attitudes about female genital cutting in countries such as Somalia, Guinea Bissau and Senegal - where her program is based.
On VOA's Press Conference USA program, she said her group's success has stemmed from an approach that begins first, with asking people how they want to live in their communities, and then raising their awareness about issues that include health and hygiene.
“It’s this awareness-raising that is so critical, which is not about going in and telling people ‘This is horrible. How could you do this? This is barbaric,’ which is what some people’s first reaction is. But we felt like it was not the way to go about changing something that people think is good," said Melching.