Just no.

Stop it.


Thoughtful cognitive neuroscientists such as Rex JungDarya Zabelina, Andreas Fink,John KouniosMark BeemanKalina ChristoffOshin VartanianJeremy Gray, Hikaru Takeuchi and others are on the forefront of investigating what actually happens in the brain during the creative process. And their findings are overturning conventional notions surrounding the neuroscience of creativity.